Creating the online calling card for a practice that focuses on self-determination meant a dual focus on both the team of therapists but also on the ideal clients; they make their own choices.
The colours I chose reflect a calming presence with a pop of bright to signify the transformative effects of the therapy and coaching offered.
The little bits of cursive fonts help show that the team is relaxed and not overbearing and really focused on client-led decisions.
The images choices are hopeful and suggest the transformation that will occur.
Check it out: https://www.calgarytherapyinstitute.com/
